Restaurants on the water: premium romance on the banks of the Neva
It is known that St. Petersburg is a sea city, and all its main attractions are located along the granite embankments of the Neva ... Many tourists, arriving in the…

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The most "instagramny" restaurants in Europe
From the glossy modern establishments to the representatives of the "old world", almost all the players in the restaurant industry have understood: only one #foodporn on Instagram to retain customers…

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There is art. The best restaurants of world gastronomy
A new version of the LA LISTE “Classification of Classifications” list of world gastronomy for the upcoming 2018 has been published. The ranking mechanism includes a complex analysis and evaluation…

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Tasty traditions in the best restaurants of Baku
Baku is a hospitable and flourishing city with hospitable people, traditional flavor and incredible original cuisine. Eating for an Azerbaijani is a whole ritual, during which you can meet with…

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Restaurants Michelin Costa Dorada
Spain is one of the countries visited not only because of the wonderful climate, the bright sun and the warm sea, but also because of the gastronomy. Its national cuisine…

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bakeries

Restaurant’s image as a factor of its competitiveness

The main task of the company’s image is to conform to the actually existing image and be directed at a specific group of consumers, while leaving behind the possibility of further development. That is why it can be argued that competition is not so much between types of products, as between their images, despite the identical range of services or products that are offered by different manufacturers. A vivid example of such image competition is the Tanuki and Yaposh chain of restaurants. The pricing policy of both networks is the same, in contrast to the same Yakitoria, which can no longer be put in line with the above brands precisely because of the high cost of the dishes offered, identical in all three named networks. Continue reading

Restaurants on the water: premium romance on the banks of the Neva
It is known that St. Petersburg is a sea city, and all its main attractions are located along the granite embankments of the Neva ... Many tourists, arriving in the…

...

Best restaurants of Rome, Italy
Eternal Rome is simply fascinated by the intricacies of small streets and numerous architectural monuments. Italians cherish their history, so modern buildings harmoniously woven into the general ensemble of the…

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10 best restaurants in Vienna
Tell me where you eat, and I will tell you who you are. ”Once in Vienna, you can safely paraphrase a famous aphorism. The capital of Austria amazes gastronomic sights:…

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