There is art. The best restaurants of world gastronomy
A new version of the LA LISTE “Classification of Classifications” list of world gastronomy for the upcoming 2018 has been published. The ranking mechanism includes a complex analysis and evaluation…

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The taste and color: the most beautiful restaurants in the world
From gourmet restaurants on the West Coast of the United States to lovely pastry shops in the Far East, Vogue UA talks about the most beautiful places in different parts…

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Restaurant's image as a factor of its competitiveness
The main task of the company's image is to conform to the actually existing image and be directed at a specific group of consumers, while leaving behind the possibility of…

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Interesting facts about restaurants
A restaurant today is not at all a luxury, but rather an integral part of the life of a modern person. Restaurants in the country, in noisy centers, in quiet…

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Da Vinci Fish Club - a gourmet temptation
Luxurious interior, high-class service and exquisite delicacies of fish and seafood, delicious pastas and pizza of the chic Italian restaurant Da Vinci Fish Club do not leave anyone indifferent to…

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favorable image

Restaurant’s image as a factor of its competitiveness

The main task of the company’s image is to conform to the actually existing image and be directed at a specific group of consumers, while leaving behind the possibility of further development. That is why it can be argued that competition is not so much between types of products, as between their images, despite the identical range of services or products that are offered by different manufacturers. A vivid example of such image competition is the Tanuki and Yaposh chain of restaurants. The pricing policy of both networks is the same, in contrast to the same Yakitoria, which can no longer be put in line with the above brands precisely because of the high cost of the dishes offered, identical in all three named networks. Continue reading

How do reviews on the Internet affect the restaurant's revenue?
American economists have found that raising the restaurant’s rating even by a half a point on a five-point scale significantly increases the number of visitors. This is what every restaurateur…

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17 examples of the best sites of restaurants
The website is the calling card of a bar, restaurant or cafe. It is logical that he should put the institution in the right and good light - to be…

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Best restaurants of Rome, Italy
Eternal Rome is simply fascinated by the intricacies of small streets and numerous architectural monuments. Italians cherish their history, so modern buildings harmoniously woven into the general ensemble of the…

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