The most "instagramny" restaurants in Europe
From the glossy modern establishments to the representatives of the "old world", almost all the players in the restaurant industry have understood: only one #foodporn on Instagram to retain customers…

Continue reading →

Top 10 New York City Restaurants With Great Views
New York is a bright, beautiful US metropolis, which many consider to be one of the best cities in the world. The city has something to see and be surprised…

...

Tasty traditions in the best restaurants of Baku
Baku is a hospitable and flourishing city with hospitable people, traditional flavor and incredible original cuisine. Eating for an Azerbaijani is a whole ritual, during which you can meet with…

Continue reading →

Top 10 best restaurants in Barcelona
Barcelona is the birthplace of not only famous personalities, but also excellent cuisine, which is impossible to overlook. The gastronomic capital of Spain annually attracts thousands of tourists who are…

...

Restaurants on the water: premium romance on the banks of the Neva
It is known that St. Petersburg is a sea city, and all its main attractions are located along the granite embankments of the Neva ... Many tourists, arriving in the…

Continue reading →

conquer anyone

Restaurant’s image as a factor of its competitiveness

The main task of the company’s image is to conform to the actually existing image and be directed at a specific group of consumers, while leaving behind the possibility of further development. That is why it can be argued that competition is not so much between types of products, as between their images, despite the identical range of services or products that are offered by different manufacturers. A vivid example of such image competition is the Tanuki and Yaposh chain of restaurants. The pricing policy of both networks is the same, in contrast to the same Yakitoria, which can no longer be put in line with the above brands precisely because of the high cost of the dishes offered, identical in all three named networks. Continue reading

Restaurants on the water: premium romance on the banks of the Neva
It is known that St. Petersburg is a sea city, and all its main attractions are located along the granite embankments of the Neva ... Many tourists, arriving in the…

...

12 most expensive restaurants in the world
Everyone loves delicious food and good service, so many, at least once a month, allow themselves access to a restaurant where you can eat tasty meals for quite a little…

...

Finnish cuisine - what and where to eat in Helsinki
So where do you eat in Helsinki? I am sure that those who come to Helsinki for the first time are faced with this issue, as well as those who…

...